We’ve all heard the stories of the recent Chiropractic Graduate that goes and gets a job as an Associate, but only to be forced into slave labor by another Chiropractor. Some of us have even been on the receiving end of this deal. It’s not a pleasant experience, but it typifies the cannibalistic Chiropractors that exist out there.

We want graduates to understand that this DOES NOT apply to all <strong>Chiropractic Associateships</strong>. There are many wonderful Chiropractors out there that will spend quality time with you to help you learn the details of running your own practice, but this article is not about them. It’s about the few who take advantage of new grads and work them until their knuckles bleed. No vacation time, long hours, low pay, loads of extra work, countless off-site presentations - these are some of the signs and symptoms of a bad situation.

This isn’t to say that you shouldn’t be working hard to earn your place in the office. You certainly need to take an active role in helping to build the practice, but you should never feel like you are being taken advantage of or over-worked (without proper compensation).

Until now, there hasn’t really been any kind of accountability for these Chiropractors. ChiroHub has built a directory that should contain every licensed DC in the US (over 70,000 listings)! If you, or anyone you know, has had experience working as an Associate for a Chiropractor, we highly recommend you take the time to visit our Chiropractic Directory and write a detailed review about the doctor you worked for. This kind of public feedback will allow future grads to read about a DC before they sign up to work as an Associate under him/her. Together we can make a safer, more enjoyable work place for all Chiropractors.

As both Health Care Providers and business owners, Chiropractors are faced with unique challenges in the legal world. It’s very important to remain in compliance with your state and federal laws, because one mistake could cost you your practice. We all know how expensive legal advice can be, but there is a way to get through that cost barrier, so that you don’t jeopardize your practice. Trying to save some money by cutting legal corners will certainly not pay off in the long run.

• Here are just a few examples of situations that might warrant calling an attorney: -Starting a new practice -Buying an existing Chiropractic Practice -Entering into any kind of contract -Being faced with a lawsuit -Consultation on a Personal Injury case 
• Now, you don’t really think we’re going to give you legal advice on our website do you? We’re not lawyers, and we certainly wouldn’t try to pretend otherwise. So, why are we writing an article about “legal advice for Chiropractors”? Because we found out about a helpful resource that we want to share. Of course, you could search the internet for your legal questions and contracts, but you’ll probably find there are disclaimers on most sites saying that the answers are only opinions and can’t be construed as proper legal consultation. 
• So, when you really need to meet with an attorney face-to-face, where do you go? How do you pick one? We aren’t aware of a site like ChiroHub for the Legal world that has ratings and reviews for all the attorneys in the US, so you are left to try and find your own.
• We can recommend several things:
• 1) Ask around! Always try to get a recommendation from others who have had a positive experience with the lawyer you are considering.
• 2) Use the local yellow pages (don’t let the size of the ad fool you though)
• 3) The great TIP we received recently is that you can get a State Bar referral. This may not be available in all states, but you can certainly call your State Bar to find out. You can try searching Google for your State Bar, or try the FindLaw site. Why would calling your State Bar be so helpful? First of all, you can verify that there are no outstanding complaints about the attorney. You can also have them recommend an attorney that specializes in your particular area of interest. Another great thing about calling the Bar directly is that attorneys who have signed up for “Bar referrals” have agreed to meet with clients for a certain fee. This fee is usually pretty low in comparison to their standard fees. In some states it is as low as $30 for the 30-45 minute consultation. We think it’s a good deal, and we hope that next time you are in need of an attorney, you’ll consider this option.

The use of a good headline is highly underrated. All of your advertising should include a headline that really grabs the reader. It has been said that, “the headline is an ad for the ad.” This is absolutely true. If you don’t have a good headline, then how can you expect people to read the rest of the ad?

So, how do you create a good headline? The first thing we recommend you do is start a file for ALL the good headlines you find. It doesn’t matter if the ad comes from another industry. What matters is that you felt something draw you in when you read it. If that is the case, then rip it out, or write it down, and save it in your folder of Great Headlines.

Any good headline should identify the target audience in one way or another. If you are talking to pregnant women, say it! If you want to target construction workers, say that!

You will also want to use some proven words in your headline - Free, New, Because, Now, Guaranteed, etc… Remember, the point of the headline is to get the readers attention - nothing else.